breme.

Members who feel looked after.
An organiser with time back.
That's Member Care

We run your member communication in the tools you already use: your newsletter, the welcome for new members, renewal reminders, win-back, event comms, list upkeep and a one-page monthly report. You approve anything before it goes to members.

Book a conversation See what's included

Thirty minutes, no charge, no deck.

Member Care is our marketing package, worded for organisations with members. Run a business with customers instead? See the marketing packages.

What changes

Your members hear from you every week.
You never write another newsletter

Member experience is customer experience, applied to the people who belong to your organisation. Here is what it changes, on both sides.

For your organisation
For your members
For your organisation
For your members
For your organisation
For your members
For your organisation
For your members

Who it's for

Organisations whose income depends on members coming back and renewing

Membership businesses

Members pay to belong, so every renewal is the business.

Associations and clubs

A small team, or a few volunteers, looking after a lot of members.

Paid communities

People stay for the people and the rhythm, and drift when it goes quiet.

Coaches and course creators

Your next program and your next intake depend on the people already on your list.

Training organisations

RTOs with students and graduates who should hear from you between courses.

Studios with members

Yoga, pilates, dance, fitness and creative studios on memberships and class packs.

Sound familiar?

The people are the best part.
Keeping in touch with them is the hard part

Organisers are stretched. Members drift quietly, renewals turn into a scramble and the newsletter eats your evenings. Pick the one that sounds most like your week.

“The newsletter eats my evenings.”

What is really going on
The newsletter gets written last, after everything else, so it goes out late, rushed or not at all.
What Member Care does
We write, build and schedule it on a steady weekly or fortnightly rhythm, in your voice. You read it and say yes.
What changes for you
Your evenings back, and a newsletter your members can count on.

What's included

Seven things, looked after.
Every month

01Your newsletterWeekly or fortnightly, in your voice: what's on, what's new and why it matters to members. Written, built and scheduled for you.
02A welcome journeyA warm first few weeks for every new member: what to do first, who to meet and how to get value early. Set up once, then it sends on its own.
03Renewal remindersA friendly run-up that starts well before the renewal date, shows members what their year gave them, then makes renewing easy.
04Win-backA kind, personal note to members who lapse, asking what changed and leaving the door open.
05Event and campaign commsSave the dates, invitations, reminders and follow-ups for your events, intakes and campaigns, planned around your year.
06List and contact upkeepBounces, duplicates, new joiners and groups kept tidy, so the right people hear the right thing.
07A one-page monthly reportWhat went out, what members did with it and what's coming next month. One page, in plain words.

How it works

A setup first.
Then it runs every month

Setup happens once, in the tools you already use. After that, Member Care runs every month.

  1. Map your member year

    When members join, what's on across the year, when renewals fall and where people tend to drift.

  2. Build the welcome journey

    A warm first few weeks for every new member, set up to send on its own.

  3. Build the renewal journey

    Reminders that start early and make renewing easy, plus win-back for anyone who lapses.

  4. Set your newsletter rhythm

    Weekly or fortnightly, with a look and regular sections that suit your members.

  5. Write, build and send

    Each newsletter, event and campaign drafted in your voice, sent to you to approve, then scheduled.

  6. Tidy and report

    List upkeep every month, and a one-page report on what went out and what's next.

You approve anything before it goes to members. You stay the voice they know; we do the writing, building and sending.

What we need from you

Not much.
A kickoff, your tools and a quick yes

You know your members. We'll ask the right questions, then take the work off your plate.

  • Access to the tools you already use, and your member list
  • A kickoff conversation about your members, your year and how you like to sound
  • Your calendar: events, intakes, renewal dates and anything coming up
  • News, wins and photos when you have them (we'll ask)
  • A quick yes, or changes, on each draft
  • One person on your side we can check things with

Questions

Fair questions, straight answers

Do we need new software?

No. Member Care runs in the tools you already use, alongside your membership or booking system. If something in your setup gets in the way, we'll tell you before we start.

Who approves the messages?

You do. Every newsletter and every new journey comes to you first, and nothing goes to members until you've said yes.

Will it sound like us?

Yes. Everything is written in your voice, from how you greet members to how you sign off, and it gets closer every month as we learn how you talk.

Is it just a newsletter?

No. The newsletter is the weekly or fortnightly rhythm. Member Care also looks after the moments around it: the welcome for new members, the renewal run-up, win-back for lapsed members, event and campaign comms, and a tidy list.

Does it replace our team?

No. You keep every relationship with your members. We take the writing, building and sending off your plate, so your people have more time for the members themselves.

How much does it cost?

It depends on how many members you have, how often you send and which journeys you need. We'll agree the setup and the monthly fee in writing before anything starts.

Tell us about your members.
We'll show you what Member Care would look like for you

Thirty minutes, no charge and no deck. We'll talk about who your members are, what you send them now and where they drift, and you'll hear honestly whether Member Care fits.

Book a conversation

Rather write first? Send a message.

Guides

For associations, step by step

All association guides
Start a conversation